There are many aspects of capital raising which are counter-intuitive. These tend to involved lessons learned the hard way, over time that eventually gives managers who have moved up the learning curve of raising capital a distinct advantage.
Here are the Top 4 Capital Raising Secrets I have experienced and noticed first hand that many $100M-$300M hedge funds are still picking up as they grow.
- Daily Action is How Capital is Raised: It may seem overly simplistic but many capital raisers or fund principals focus either on very short-term results or only on capital raised and not on daily progress. Your CRM system can easily produce tangible investor pipeline development reports which can track exactly how many tangible physical actions were taken every day towards raising capital. This has to be part of what you consider evidence that capital raising efforts are well underway. Focusing only on capital brought in leads to un-managed expectations and hire turnover with both third party marketers and in-house marketers.
- Moving up the Capital Raising Learning Curve Quickly is a Competitive Advantage: How well trained is your team? The average hedge fund spends less than 2 days a year, or less than $1,000 per employee on training, yet a huge multiple of this sum of money on marketing materials, overhead and infrastructure. What if your team was trained to raise capital 3x more than your competition? What if you could work 20% more efficiently and got 20% more accomplished every single day? That would lead your firm on a path to raising an exponentially higher amount of capital than others because you would more quickly be able to experiment and move up the learning curve on how to raise a lot of capital for your fund. Which leads to the next secret of capital raising:
- Speed of Implementation: This is something I covered in details during my last in-depth hedge fund marketing seminar called Hedge Fund Marketing Mechanics. The faster you move forward, experiment, test, learn, re-adjust and try more capital raising plans the faster you can adapt. The saying goes the most successful plants and animals on earth long-term are not the fastest or strongest, they are the most adaptive. This is something I remind myself of every day in our own business and when consulting with hedge funds on capital raising plans.
- Choosing the right investor channel is key and 5 minutes of planning can save you 5 weeks of experimentation and painful cold calling to the wrong investors. I have learned this the hard way, trust me it is always best to research exactly which channels of investors and in which geographical regions are going to be most interested before trying to reach out to everyone you can. This may seem obvious to $10M+ hedge funds but as you hire third party marketers, train new professionals on your team, and delegate it needs to be passed on to everyone. Every team has limited resources so where you spend those each and every day is one of the most important decisions you can make.

NYC Hedge Fund Marketing Seminar
The Hedge Fund Group is hosting a NYC Hedge Fund Marketing Seminar and Boston Hedge Fund Networking Event on Tuesday May 4th and Thursday 6th, 2010. To learn more about the Boston event please click
here. To learn more about the NYC event please read below:
The Hedge Fund Group and TradeStation Prime Services are teaming up to offer a half day Hedge Fund Marketing Seminar on Tuesday May 4th, 2010 from 8AM to 1PM EST. This seminar will include breakfast, four introductory speeches lasting for 15-30 minutes each, a coffee break, and then a two hour hedge fund marketing training session taught by Richard Wilson.
What You Will Get At This Hedge Fund Marketing Seminar:
- How to create Hedge Fund Marketing Feedback Systems so you are not “flying blind” while raising capital and reporting results to fund principals and stakeholders
- Persuasive email and marketing material writing for capital raising
- Direct advice from multiple capital introduction professionals who have raised over $200M in capital for their clients
- Leveraging scientifically backed methods of influence and persuasion into every day hedge fund marketer and third party marketing activities
What: Half Day Hedge Fund Marketing Training Seminar including 5 speakers.
Where: Crosby Hotel (Address Below)
79 Crosby Street
New York, NY 10012
When: Tuesday May 4th. The event will run from 8AM until 1PM EST
Cost: $175 (Includes breakfast + 5 Speakers)
This event location has 100 seats and to date 40 of these seats have already been filled. As of today on April 23rd, 2010 we have 60 seats left available for this seminar. To register for one of these 60 spaces left available at the event please pay via credit card online by clicking here or complete our Fax Registration Form and submit this form to our team.
If you don’t believe that you get over $175 worth of value at this event we will give you 100% of your money back. We are sure you will benefit from the practical tips and strategies that you can take away from this event and immediately implement to raise more capital.
If you have any questions please email me directly at Richard@HedgeFundGroup.org.
Related to: Hedge Fund Marketing Seminar in New York City
Tags: New York City Hedge Fund Marketing Training, Hedge Fund Marketing Seminar, Hedge Fund Marketing Seminar
Boston Hedge Fund Event On May 6th
We are now offering events in both New York City on Tuesday May 4th and Boston on Thursday May 6th. For the NYC event please click here. For details on the Boston event please see below.
The Hedge Fund Group is offering a hedge fund networking event at the Harvard Club in downtown Boston on Thursday May 6th, 2010. The event will have a $0 entry fee and last from 5:30-7:30PM. Appetizers will be included at the event along with a cash bar. This event is being sponsored by Armor Compliance, Armor Law Group, and TradeStation Prime Services.
At the beginning of the event we will have 2 short 20 minutes talks on Hedge Fund Marketing Feedback Systems by Richard Wilson Founder of the Hedge Fund Group, and the growing role of Chief Compliance Officers within the current regulatory environment by Douglas MacLean, CEO of Armor Compliance. After these two talks we will have open networking for the remaining 1 hour and 20 minutes. After the event interested participants may all go across the street to a restaurant or bar for further networking if there is interest.
What: Free to attend networking event for hedge fund principals, employees, marketers and investors.
Where: Harvard Club (see address below)
One Federal Street
Boston, MA 02110
When: Thursday May 6th, 2010 from 5:30-7:30PM EST
If you would like to attend this event please make sure and RSVP below or emailing us at Richard@HedgeFundGroup.org. There are only 60 spaces available for this event and traditionally we have 80-100 professionals attending these types of networking events.
Related to: Boston Hedge Fund Event on Thursday May 6th, 2010.
Tags: Boston Hedge Fund Networking Event, Networking Event in Boston
NYC Event
April TAAAPS Event in New York
TAAAPs is building on one of the most successful events its ever had, Starting a Fund. This continuing discussion will include topics pertinent to start-up and existing fund managers, as well as investors, service providers, and consultants. This will be of particular interest to funds looking to start raising capital and existing funds looking to add to their investor base.
Come listen to seasoned professionals from Fund of Funds and others who have helped get funds off the ground.
Location:
11 Madison Ave
Club Room 2B
Credit Suisse Building
New York, NY
Date: April 29th, 2010
Time: 6-8PM
Cost: $20
<p><p><p><p><a href=”https://hedgefunds.wufoo.com/forms/x7×3p9/” title=”Event RSVP Initiation” rel=”nofollow”>Fill out my Wufoo form!</a></p></p></p></p>
Tags: Hedge Fund Networking Event in NYC, New York City hedge fund networking events
Family Offices
The Family Offices Group successfully acquired the domain name FamilyOffices.com and will now be offering their Family Offices Database and Family Office Report through this website.
The Family Office Report is a free PDF E-Book on family offices published by the Family Offices Group each year. This report focuses on family office trends, capital raising tips, and challenges facing the family office industry. Download it now by visiting the free family office book page of FamilyOffices.com
The Family Offices Database contains 700 unique listings of single and multi-family offices. If you are reaching out to or marketing to family offices this resource will save your team hundreds of hours of research and networking hours in obtaining these same valuable contact details. To view a video overview of this resource please click here, otherwise please see http://FamilyOffices.com for more information.
Next time you need to gain information on family offices please keep the Family Offices Group and FamilyOffices.com in mind. We are committed long-term to provide a lot of value within this community.
Tags: Family Offices, Family Office, Single Family Offices, Multi-family offices, books on family offices, databases or directories of family offices in Excel, family offices directory
I have advised and worked with over 400 hedge fund startups of all different strategies and geographical locations and we have identified capital raising strategies, best practices, and the most common mistakes made by emerging hedge fund managers.
We have captured our consulting advice and over 100 hedge fund startup lessons within our e-book, “Start A Hedge Fund Now.”
Within This Book You Will Receive:
- An open transcript of an interview with an established hedge fund manager who provides advice on what he learned while launching his hedge fund
- A detailed break-down of the types of service proivders and business parnters you will need to work with within your hedge fund business
- Direct capital raising consulting advice on how to raise capital for a new hedge fund business
- The Top 10 Common $10,000 mistakes often made every day by new hedge funds and our advice on how to avoid these mistakes
- A guide to writing your hedge fund business plan
- Strategies on how to upgrade the pedigree, credentials, and education of your team
- 17 direct lessons from successful fast growing hedge fund businesses that you can use within your new hedge fund
This E-Book PDF Also Provides You With:
- Guides to understanding, interviewing, and selecting prime brokers, incubation programs, administrators, third party marketers, formation attorneys, and compliance consultants
- Dense and Concise 35 pages of pure hedge fund startup advice that won’t take you all year to read and put to use
- Email marketing best practices to employ while speaking to potential investors
- Why many hedge fund marketing tactics waste time and money and a breakdown on what these top 10 capital raising mistakes are so you may avoid them in your business
- Section-by-Section instructions and tips for creating your PowerPoint pitch book that is expected or required to raise capital from every type of investor
To purchase this e-book which represents around $3,000 worth of hedge fund startup consulting advice for $17 please visit StartAHedgeFundNow.com
Testimonials:
Kenneth Nodes, President of HillStone Capital Managment, LLC “Thanks for letting me read your e-book. The information was both timely and useful. We are in the process of setting our new fund and where able to plainly see the areas that we needed to focus more attention on. This book is both straight forward and pertinent to anyone looking to setup a fund.”
Robert Donnelly, Managing Partner of JDS Global Partners, LLC “Start a Hedge Fund Now is an incredible value, well worth the money, and the time. I have spent hours upon hours reading material on starting a hedge fund. This book took me less than an hour to read, and got 10 times the value compared to other sources. Richard Wilson truly knows about the challenges and mistakes that are made starting a hedge fund, and has provided an incredibly valuable guide to being successful.”
Anmol Chattha, Trader, “This book should be required reading for everyone from the start up hedge fund manager to the experienced hedge fund veteran. The information is presented in a very condensed and detailed manner with multiple insider perspectives on the industry.”
Douglas MacLean, Armor Compliance, “Great insight into various facets of the hedge fund industry. Provides helpful guidance to start-up managers about how to operate and not operate their hedge funds.
Ron Jacob, Managing Partner of JDS Global Partners, LLC “this is a must read for any entrepreneur looking to get started in the world of hedge funds. The information you provided was invaluable and something most people only learn through mistakes. Thanks for steering us in the right direction!”
Note: Above are quotes from professionals who have read our e-book over the past few months. Please note that the first six professionals listed were sent a free copy of the e-book to review but were not compensated in any way or rewarded for providing us with positive feedback. All testimonials may be verified or certified by any part by emailing us at team@hedgefundstartupkit.com.
To buy this e-book for $17 please visit http://StartAHedgeFundNow.com
Hedge Fund Job Training
The CHP Designation provides 100% online-based hedge fund job and employee training to professionals around the world. Our participants have included students, hedge fund principals, traders, lawyers, compliance experts, and professors
The #1 difference we are experiencing within the Certified Hedge Fund Professional (CHP) Designation in 2010 is further sponsorship of employers for their teams to complete our program, and an increase in the number of traders who are completing our program to improve their hedge fund specific knowledge base.
If you are looking for a hedge fund job, or are within the first 5-7 years of your career completing the CHP Designation may help you give an edge over others. If all else is held equal in terms of education and experience why wouldn’t an employer want to hire the person who has invested their time in completing a 2 level hedge fund training and certification program?
To learn more about the job training, placement services, and training benefits of completing the CHP Designation please visit the link below
To learn more visit http://HedgeFundCertification.com/Training.html
As of today there are 139 of the 300 spots within the program left available.
- Richard
HedgeFundsCareer.com
Related Terms: Hedge Fund Job Training, Hedge fund jobs, hedge fund jobs training, training for hedge fund jobs, hedge fund employment advice, hedge fund placement services, hedge fund job training online, hedge fund training
Hedge Fund Business Partners
The video below discusses the importance of hedge fund business partners and service providers to the success of a hedge fund business.
Institutionalization & Transparency
Here is a short video on institutionalization and the importance of transparency for hedge fund managers.